ComicsPRO is the only trade organization dedicated to the progress of direct market comic book retailers.

Thursday, February 21, 2013

Special edition Hello Kitty graphic novel coming to ComicsPRO member stores

ComicsPRO and VIZ Media have announced a that a special edition of an upcoming “Hello Kitty” graphic novel will be available exclusively through ComicsPRO member stores. The informal announcement, with more details to follow, was made at the ComicsPRO Annual Members Meeting in Atlanta, Ga. The special edition of “Hello Kitty: Fashion Music Wonderland” will be released late in 2013 and will likely carry an MSRP of $6.99 U.S., according to information provided by ComicsPRO. The graphic novel will be rated ‘A’ for All Ages, and will be published under the company’s VIZ Kids imprint. “ComicsPRO’s Board of Directors is pleased to be working with VIZ Media on this member-exclusive release of HELLO KITTY: FASHION IN WONDERLAND. A strong and marketable product like HELLO KITTY belongs in the industry’s most progressive retail outlets,” said ComicsPRO President Joe Field, owner of Flying Colors Comics in Concord Calif. “Our goal is that this will encourage consumers to seek out ComicsPRO member stores for HELLO KITTY graphic novels while also inspiring more direct market retailers to join ComicsPRO.” Earlier this month, VIZ Media, LLC (VIZ Media) announced a new publishing deal with Sanrio, Inc., the global lifestyle brand and parent company of pop icon Hello Kitty®, to develop a series of original graphic novels starring Hello Kitty. - Matt Price